How To Create A Photo Logo
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Photography logo best practices
Color
As a photographer, you want your work to be in the spotlight. To avoid your logo overshadowing your best shots, go minimalist with your color palette. Black and white add a premium feel to your logo, while a bright accent color can help your brand stand out in a sea of business cards and websites all competing for the same clients.
Layout
The best photography logos showcase their maker's aesthetic eye and communicate their sense of style. A clean, minimal layout will always look professional and stylish—something your clients want to see. Make sure the design works well in the areas you'll be using your logo most, including places like portfolio websites and social media channels.
Typography
When selecting a photography logo font, consider the style of your audience and work. Are you a more serious Serif type? Or maybe a more playful Script type? Whichever font you land on, test to make sure it's legible at every size and across mediums.
Symbol
Many photographers incorporate camera symbols into their logos. But before you select a film, lens, or camera symbol, consider your competitors. If your direct competitors are also using similar symbols, you might want to choose something less literal. Your symbol also needs to complement your other logo elements, to create a cohesive brand image.
Special Features
Looking for a logo that captures your photography brand's best angles? Try adding a few of Looka's special features—like stacked text, color pairs, or symbols in place of letters. You can see these features in action in the logos of Allan French Photography, Pure Cinema, and MJO Photography. Once you've got a picture in mind of which special features you want to use, hop onto Looka's logo editor to bring your vision to life in a flash.
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How To Create A Photo Logo
Source: https://looka.com/logo-ideas/photography-logo-design/
Posted by: johnsoncontly.blogspot.com
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