How Old Do You Have To Be To Have A Youtube Channel 2017

Chances are you've watched more than than one or 2 YouTube videos in your lifetime.

When you want to make your own YouTube channel, y'all can exercise then in ix simple steps.

There are plenty of reasons people turn to YouTube. From puppies to tutorials to irresolute a tire, YouTube is now the destination for both entertainment and educational activity.

Sharing videos is one of the best ways to grow your brand awareness, create engaging content, and build a customs.

And, thanks to the digital age we live in, creating videos yourself has never been easier. (Particularly with so many swell free video editing software options!)

Get resources on how to use YouTube, FREE. Explore →

How to make a YouTube channel

And so, in one case you've decided to accept the jump and create your own YouTube channel, how do y'all become started? This article will comprehend non simply how to make a YouTube channel, but how to make one that gets views!

You'll learn:

How to create a YouTube account
What to put in your channel description
How to create your YouTube channel fine art (Brand your banner and profile motion picture)
How to add andupload YouTube videos to your channel
How to add a channel trailer (And what it is!)
The why and how of making YouTube playlists
The all-time manner to optimize your your videos (Get more views!)
How to promote your YouTube channel (Become more subscribers!)

Outset, allow's look at why going through those steps to create a professional person YouTube channel is necessary.

Why yous need a YouTube channel

Not only has YouTube become a household name, but the social media platform continues to grow. In June 2017 there were one.5 billion logged in YouTube users. Less than i year later, in June 2017, the number increased past a whopping 300 meg to one.8 billion logged in YouTube users.

Epitome source: Fanatics Media

This makes YouTube 2nd to only Facebook in the number of monthly users.

No affair if you are executing B2C or B2B marketing, without a doubt, yous need to create a YouTube brand account -- some portion of your audience is guaranteed to be there.

Do you use YouTube for your job? Write a Review →

However, to brand the most of the platform, you lot can't just create a YouTube channel; y'all need to brand sure you lot are maximizing all of the tools available to you.

This is important for two reasons:

Information technology makes your make wait more professional
Information technology volition increase the value and engagement of the videos you share

Creating a YouTube aqueduct that utilizes all features provided past the platform, such as your trailer and playlists, will ensure you keep viewers on your channel exploring your videos as much equally possible.

There are 1 billion hours spent watching YouTube every day. With that much time on the social media marketing platform, you want to carve out as much of information technology as you perhaps tin for yourself!

Related: If you're curious how to plough those views into profit, larn how others do it in this article on how much YouTubers make.

Permit's get started with the first footstep: creating an business relationship for YouTube.

Create a YouTube account

To showtime a channel on YouTube, need to create an business relationship on YouTube. The good news is you may already have ane!

If you lot use whatever of Google's programs, such as Gmail, you don't need to make a new YouTube business relationship. When logged in to your Google business relationship, all you demand to do is open YouTube. Y'all volition see Google has automatically logged yous into YouTube besides. (Thanks, Google!)

If you have already uploaded a movie of yourself or your business to your account, you'll notice your icon, or contour picture, in the upper-correct corner.

We'll comprehend your YouTube icon more in the section covering YouTube channel art. If you lot are creating this account for your kid, acquire how to setup YouTube parental controls.

How to create a YouTube account

If you don't even so have a login, it is easy to create a YouTube business relationship.

Go to the YouTube or Google habitation page. Instead of your business relationship icon, yous will detect a "sign in" button in the upper-right corner. Click this push.

A sign-in box will appear. Click on the "create account" button, located on the lesser left.

Enter your name or company name.

This is the name that will be show on your YouTube channel and all other Google accounts. If your company name is four words, make the first 2 words "first name" and the 2nd two words "last name."

Then, cull your username. It'due south proficient to create a username that reflects on your company or personal brand. Effort using your company proper name as one word. If someone else is already using your desired username, experiment with adding periods or numbers.

Google also gives you the option to create a YouTube account with an electronic mail address y'all already have, such as an existing business address.

Choose and enter your password. While it goes without maxim, brand certain it is not something others can guess. (Yous don't desire strangers posting content on behalf of your company!)

If your password is also easy, Google will alert you to choose a more complex countersign, advising to "Try a mix of messages, numbers, and symbols."

Once you accept created a unique username and password, click the "next" button in the lower-right corner.

Google will prompt you for a telephone number, recovery electronic mail address, your birthday, and gender. Be sure to employ an existing e-mail address you lot regularly access for your recovery email address. Then, if you forget your password, information technology will exist like shooting fish in a barrel to reset it.

If you are creating an account for your business, consider using a engagement related to the company, such as the date it was founded or the altogether of your CEO. A universal appointment makes sense for business organisation accounts because yous may share the business relationship with co-workers.

Google will send you a message to verify your account, so ask you to accept its terms and conditions.

With those simple steps, you lot take created your YouTube account. (Woo-hoo!) Now, information technology's fourth dimension to showtime building and customizing your aqueduct.

Create a YouTube channel description

You're ready to go specific and share what value your YouTube channel provides.

We'll offset with entering your channel description. To enter this information, you'll first demand to access your channel settings.

Click on your personalized icon in the upper-right corner. If you do not yet have an icon set, it will bear witness as the get-go alphabetic character of your username.

Once you lot click on your aqueduct icon, a drop-down carte du jour volition announced. Choose the selection that says "my channel."

On the next screen that appears, click on the "customize aqueduct" push button.

Then, click on the "channel clarification" push button that appears nether your username.

Every bit presently as you do, a box will pop upward for you to enter your channel description. All y'all have to do now is enter your text.

What to write in your YouTube aqueduct description

When making a YouTube channel, the description should conspicuously state who you are and what your channel has to offer viewers.

As we look at your YouTube aqueduct description, here'south a checklist to go on in listen:

Your description is similar to the "near" section of your website, simply more curtailed. In addition, your website'south about page volition describe the products and services you sell. While you can include that in your YouTube channel description, exist sure to brand it commencement and foremost about your video content.

That is, later all, why users are on YouTube.

Why should people desire to subscribe to and spotter your channel? You lot may be a fantastic photographer with high-quality packages for weddings, corporations, and families, but what does that have to do with your YouTube videos?

Call up of your target market. What customers do you currently take, and who are your platonic prospects? What videos will they desire to picket, and how does that tie in to your brand?

By writing a YouTube channel clarification that focuses on what the customer has to gain, you will increment the likelihood of views and subscribers.

Make sure yous go along it concise and friendly. People are often on YouTube for personal utilize. If you lot are too corporate, y'all risk the viewer moving on to the side by side channel.

In addition, include links to your website and social media profiles.

End with a stiff call-to-action (CTA). What do you want the viewer to practise adjacent?

A good thought is to ask them to subscribe to your YouTube aqueduct or watch one of your best videos. In your CTA, proceed to put the customer get-go. What benefits will they go from subscribing to your YouTube channel?

Don't forget to include keywords in your aqueduct description.

Wondering what keywords are, and how they chronicle to your aqueduct?Think of them as common and popular words or phrases searched for on a regular basis. Google and other search engines recognize these words and phrases equally important, resulting in the proper noun "keywords."

Including keywords that your audition is searching for will assist your videos and your channel announced in YouTube search results.

Make sure keywords and whatsoever other vital information within the first 100-150 characters of your YouTube channel clarification. This is all that volition be seen in the search results, equally shown on Expoza Travel's channel:

Keywords Expoza Travel has included are its company name, "travel the world" and "travel video aqueduct." It also has the word "journeying" in the description, a synonym for travel that Google will also recognize.

If you're wondering if it's possible to change your URL to reflect your channel name and description — it is! But first you have to meet some eligibility requirements. Here's how to create your YouTube custom URL.

YouTube channel art

Your YouTube channel art is imperative. It is the first representation of your make when viewers visit your channel.

It is primarily made upwardly of your YouTube banner (the large paradigm at the top of the folio). Look for a horizontal image that is unproblematic and accurately represents your brand and YouTube aqueduct content, or you lot can design your own channel art.

You lot'll need to upload an image with a minimum size of 2048 x 1152 pixels.

To upload your channel art, click on the blue "Add channel fine art" button and follow the prompts provided by YouTube.

Click on the following button for stride-past-step instructions on how to add together your channel art, as well every bit all-time-do guidelines for your YouTube banner size and blueprint.

If you need an idea for your YouTube imprint image, think most using your company's products, pictures from your visitor'due south consequence marketing adventures, or creating a elementary, withal effective, design with your company proper name.

Upload your YouTube channel icon

Your YouTube channel icon is the small image that represents you or your brand. Information technology is also known as your profile motion picture.

When creating a YouTube aqueduct, it'southward important to gear up an icon with your logo. Individuals with a personal YouTube channel often apply their own film. In this instance, the icon acts every bit a profile picture.

It is also the image that volition announced when your channel comes upwards in search results.

Earlier uploading the icon paradigm, make sure you're using an prototype with the correct YouTube profile motion picture size.

(Click the button below for over YouTube icon examples, free profile motion-picture show templates, and enough of tips!)

Get free profile picture templates

When someone is viewing your YouTube channel on a desktop, your YouTube icon will appear underneath your banner:

How do I add my YouTube aqueduct icon?

The outset thing you'll need is a profile picture or logo to upload.

YouTube recommends uploading an epitome that is 800 x 800 pixels. When selecting or creating your image, proceed in mind that Google will transform it announced in the shape of a circumvolve, as illustrated above.

To add or change your YouTube aqueduct icon, click on the square box in the upper-left corner of your banner.

Y'all'll notice a footling pencil appear in the corner of the square. Click on this pencil.

Google volition then inform you that the icon is aligned with your Google account. This is important to notation. It ways the epitome you select will appear on all of your Google profiles, including your Gmail account.

Make sure you use an image that y'all want visible throughout your unabridged presence on Google platforms.

When you click the button, a new window volition popular up. Y'all tin pick from one of the images already on your YouTube account or upload a new photo.

After you have selected your paradigm, a box will pop up. Click and elevate this box to select the portion of the image you want to be shown equally your icon.

One time y'all have completed cropping your image, click the "washed" push button in the upper-right corner.

The box volition disappear, and your icon will appear on your Google "About me" folio.

Go back to the window with your YouTube aqueduct, click the refresh button, and your new icon will now appear on the folio.

Play around with your YouTube banner and icon. If you lot don't similar how your aqueduct fine art and icon look together, simply go through the procedure and upload a new one. The majority of businesses will use a logo for their icons because information technology is shown across all Google profiles. Some uncomplicated design tips, such as using complementary colors, are beneficial to keep in mind.

Now that your YouTube fine art is ready to share with the world, information technology's time to upload your start video!

Upload videos to your YouTube channel

By this point in creating your YouTube channel, you are getting comfortable navigating the platform. Thankfully, it is designed to be extremely convenient. Learning how to upload a video to Youtube is an easy process.

To upload a video to your YouTube channel, click on the icon that looks like a video camera with a + symbol in the heart of it. You'll find this in the upper-right corner.

When you click on the symbol, you lot will have two options:

Upload a video
Go alive

The "get live" feature became available on March xx, 2018. This is a alive-streaming choice for your YouTube channel. Live streaming is pretty much what it sounds like: you are sharing the video with your audience in real-time as it is recorded. It is a petty bit like the "stories" feature which can exist used with Facebook live and Instagram live. Live stream videos are automatically saved to your YouTube channel.

If you are YouTube newbie or don't accept many aqueduct subscribers, uploading a video is the way to get.

Click on the "upload video" option, then follow the prompts as directed.

Want more data on how to add videos to your YouTube aqueduct? Check out this article with detailed step-past-step instructions on how to upload a video to YouTube.

When you add your videos, be certain to include a title, clarification, and tags. (Afterwards in this guide, we'll expect at how to optimize your YouTube channel and what information to include in each of those.)

It'due south also crucial you understand what unlisted means on YouTube, and choose whether y'all desire your video to be public, individual, or unlisted. And, don't forget to cull your YouTube thumbnail.

What videos should I upload to YouTube?

When you are creating videos for YouTube, there are enough of options available to you.

Personal channels are ofttimes individuals chatting to the camera, sometimes showing how to do a chore. (If you demand any lessons on cosmetics, YouTube is the place to go!) It is a tactic also taken by businesses showing how to utilise their products.

Some businesses feature their customers giving a testimonial of their products or services in a video case study. There has also been a rise in video customer reviews.

Companies executing B2B marketing can consider featuring an executive chatting to the camera sharing their views on recent news or company updates. If you are a B2C marketer, enquire your customers to share videos of them using your production. If you have executives who take spoken at conferences, see if y'all can secure the footage and add their presentation to your YouTube aqueduct.

Unproblematic programs such as Lumen5 give you the ability to turn a blog post into a video. To get started, all yous demand to exercise is upload your blog mail service text, a logo, and some background images -- they do the rest of the piece of work for yous.

There are other video software providers, such as Moovly, Wideo, and Rocketium, that provide templates and other tools to make video creation extremely user-friendly. Whether yous are a marketer or small business owner, there are plenty of platforms ready to help you create professional videos. (Even without a background in graphics!)

These are some elementary video ideas to offset if you have a limited budget or video production skills. Alternatively, you lot can find a production company or agency to work with y'all on a video strategy and creating content that supports your business organisation goals.

Ane video strategy is creating "explainer" videos, which draw a concept or strategy. For an example, take a expect at HubSpot'due south YouTube channel.

Add a YouTube channel trailer

Once yous have a few videos on your YouTube channel, it's time to add a trailer. Your trailer acts as a featured video and will play automatically when viewers reach your aqueduct.

Think of a movie trailer. Information technology features some of a picture show'south best content. It tells a story, grabs attention, and piques interest, so viewers are left wanting more.

That's exactly what you want to practice with your YouTube trailer.

When you create a channel trailer, YouTube volition show it to anyone who does not subscribe to your channel. It'due south your opportunity to demonstrate your channel's value to people not familiar with your brand.

Notation that the trailer has prime placement. As you tin see, information technology is essentially larger than the other videos, and the unabridged video'due south description is visible.

How to add a aqueduct trailer

To add your trailer, click on your profile icon in the upper right-hand corner, then click "my aqueduct" on the drop-downwards menu that appears. Choose the "customize channel" push. These are the same actions nosotros took in step No. two of this blog post on how to add together your channel description.

Find the text that says "for new visitors." This volition exist right above the video that appears as "what to watch side by side."

After you lot click on "For new visitors," a white box volition announced. Adjacent to information technology, Google shares its advice for your trailer and the recommendation to go along it under one minute.

Click on the button "+ channel trailer."

Once you practice so, a popular-up window will appear. This window will display all of your videos. Only choose the video you would similar to characteristic as your trailer or enter the video'south URL. So, hit the save push.

And with those few steps, you take successfully added your YouTube trailer!

Add playlists to yourYouTube aqueduct

Playlists are i of the all-time features provided by YouTube. They are valuable for both y'all and your target marketplace.

A playlist is a listing of videos with a similar topic grouped together. Visitors to your channel tin can go to a playlist when they are looking for a specific type of content or play all the videos in a playlist consecutively.

The post-obit article volition give you detailed instructions on how to make a playlist on YouTube.

Learn How to Make YouTube Playlists

Exist strategic when naming your playlists; each name gives viewers an understanding of your content, enhancing the kickoff impression of your channel.

Playlists don't just testify what your content is nearly, they likewise show you accept a variety of content. You lot are experienced on YouTube and create content on a regular basis. Playlists give y'all a professional look.

For case, allow's wait at the YouTube channel for Consumer Reports. Among others, a few of its playlists include "Electronic News and Reviews;" "Don't Bother," exposing myths and items for consumers to avert wasting their money on; and "Coin and Finance."

Having these playlists on its YouTube channel shows that its videos provide more than review products; the company'due south channel also offers regular, valuable content on how to save time and coin.

Plus, playlists help viewers notice content on your channel. When you get more than than ten videos, it is essential to organize your content into playlists to heighten the user feel. Say you create and host webinars on a regular footing. Putting them in one playlist on YouTube enables yous to maximize views later y'all've put all that work into your online upshot.

If, while exploring the possibilities playlists provide, you decide you no longer want a playlist, read how to delete playlists on YouTube.

Optimize your YouTube videos to get views

Following all of the above steps ensures that your YouTube channel will give viewers a professional perception of your brand. You've shown you are thorough and detailed, which reflects positively on your customer service skills.

One step beyond that, it is essential to optimize your channel and videos so people can observe you on YouTube!

Related: When y'all're watching videos, cheque out YouTube's dark manner for an like shooting fish in a barrel-on-the-eyes feel.

We touched on this briefly with keywords in the YouTube channel clarification. Keywords will, once more, come in to play hither.

In lodge to fully optimize all videos on your YouTube channel, utilize each of the post-obit:

Your video championship and description
Youtube tags
A thumbnail image
YouTube cease screens

Your YouTube video title and description

We touched on keywords while writing the description for your YouTube channel. The same principle of including keywords relevant to your target marketplace applies to each individual video.

Think of your YouTube channel description as the back page summary of a volume and each video as a chapter of that book. Keywords for individual video descriptions can be much more specific.

If your target audience might be searching for "how to change a tire," that verbal phrase should be used in both your title and description.

Your YouTube title is a maximum of 70 characters. Creating YouTube titles requires some strategy. While you do want to include the keyword, y'all besides desire your title to take hold of the viewer'southward interest, only like any good headline. Include keywords in a style that is natural. Your video title may have keywords, but that doesn't hateful that it'southward engaging. And, if it'south not, you might come upward in search results, but no ane volition click on your video to watch information technology.

Your description is allowed to be a maximum of 5,000 characters. Include keywords and the near important video information first, as your entire description will not appear in search results.

For case, hither are a few of the videos that came up when I searched for "B2B marketing." Discover how each description ends with an ellipsis after the start two lines. This is why your video's value proposition must exist shared immediately.

Include links in your clarification and drive traffic back to your website.

Include a CTA in each YouTube video description. Don't just drive individuals back to your website's homepage. If your video features any specific products you sell, include links to those exact products on your site.

Consider including links to your social media profiles, besides.

YouTube tags

YouTube tags human action as a signal to YouTube explaining what your video is almost. This is why it is essential to, again, include your keyword phrase in tags - they help users find your video.

YouTube allows you to enter upward to 500 characters in tags. However, it is best to keep your tags to a maximum of six. If you accept too many, you will lose focus and specificity, which can hurt your search ranking.

What is search ranking?

Search ranking is a term that often applies to search engines such every bit Google. Notwithstanding, it also applies to YouTube and whatsoever platform where there is a search bar.

The search ranking is what identify your content lands in the results when someone searches for a term used in your content. For example, say you're a lensman and an individual searches for "photographers near me" on Google. If your company comes up fifth in the search results, so your search ranking position is No. 5.

Tags accept a big touch on on your search ranking, especially inside the YouTube search results.

YouTube tags are not publicly visible. Still, there are tools, such every bit the VidIQ chrome extension, that let you to run across the tags used by other YouTubers. Simply download the extension, look for videos with content similar to yours, and see what tags they accept used.

YouTube thumbnail

Your YouTube thumbnail is the all the same image that represents your video. It is the pic that appears on your channel'southward homepage above each video description, as well as in search results.

When you upload your video, YouTube volition automatically provide you with 3 images to choose equally your thumbnail. Here, you lot can see the 3 suggested images in the ruby-red box.

Later on you take called your thumbnail, be sure to click the "save changes" button in the upper-right corner.

Choose the thumbnail epitome that will not only give an accurate representation of the video, just will keep viewers intrigued. For example, in this video, I used the elevation image for the thumbnail. Viewers can see the canis familiaris, Barney, approaching the floatie, but take to click on the video to see what happens.

YouTube also enables y'all to create a custom thumbnail using the "Create Thumbnail" button.

TIP: Learn more most custom thumbnails with The Perfect YouTube Thumbnail Size for 2019. You'll find thumbnail dimensions, templates, design tips, and all-time practices.

YouTube stop screens

In the past, YouTube provided video creators with the power to add annotations on their videos. Annotations are small pop-ups with mini CTAs, inviting viewers to subscribe or bank check out another video.

However, annotations could but be viewed on desktops. As of March 2017, 70 percent of YouTube views occured on a mobile device. Recognizing this, on May two, 2017, YouTube discontinued annotations in favor of finish screens. Individuals' videos on YouTube could no longer add or edit any annotations, they could but delete those already in existence.

What are end screens?

Cease screens are made upwardly of the images and CTAs that appear at the end of YouTube videos, such as this one by Funny or Dice:

The end screen shown here displays three boosted videos that viewers of the current video might also enjoy.

While cease screens aren't a necessity, they are definitely beneficial.

You lot desire people to keep watching your videos. Taking the time to create stop cards will keep viewers engaging with your brand. Otherwise, YouTube will automatically play some other related video when yours is finished, and there'due south a skillful chance information technology won't be one of yours.

To create an end bill of fare for your video, go to your icon in the upper-right corner, and click on the creator studio.

From there, you will see a list of your videos. Click "edit" on the video you would similar to create an end screen for. Then, from the drop-down card, cull "end screen and annotations" and follow the prompts equally directed.

It is important to note that your video must exist a minimum of 25 seconds to create an cease screen.

Congratulations! You have at present created your YouTube aqueduct, added videos, and optimized them.

What's side by side?

Now, it's time to promote your YouTube channel and increase the number of subscribers.

Promote your YouTube channel and become more views

In that location are two ways to promote your YouTube channel. The first is by promoting the channel itself; the second is by promoting the private videos on each aqueduct.

Promoting your YouTube channel

To promote your aqueduct as a whole, be sure to include links to information technology whenever possible. For example, add a link to your YouTube channel at the bottom of your website.

Here you lot can see how advertising agency Leo Burnett shares links to all of its social media profiles, including YouTube, at the lesser of its dwelling house page:

In addition to your homepage, include a link to your YouTube channel in the footer of your electronic mail marketing software campaigns. Include a link in your business email signature so it can likewise exist seen when communicating with vendors, clients, and coworkers.

Increasing your YouTube subscribers will help your channel as a whole. The more subscribers y'all have, the more individuals are actively watching your videos, likewise equally commenting and sharing them. In your videos' cease screens, include CTAs inviting them to subscribe, with a button for them to do then. You can also enquire people to subscribe in video descriptions.

Don't forget to subscribe to other channels and comment on the videos of fellow YouTubers. Merely similar any other social media platform, YouTube is all near creating a community.

You will find many YouTube creators are happy to follow you in return. Respond to whatever comments on your videos and show you are listening and actively engaging with your viewers. This will help you establish and grow your credibility.

Inquire your viewers questions. This will increment the comments and help you sympathise what content your viewers want. Simply listening to his audience is i of the ways Graham Cochrane grew his YouTube channel from zero to 23 million views.

Promoting your YouTube videos

The more you promote your atypical YouTube videos, the more yous volition power the channel as a whole.

Share your YouTube videos beyond your social media channels, including Facebook marketing, Twitter, and LinkedIn, and see if your employees don't mind promoting videos on their social media networks.

You already have your YouTube channel in your electronic mail signature. Bated from this, await for ways to promote individual YouTube videos in your email marketing campaigns, such as regular newsletters.

Include your YouTube videos in blog posts. Thanks to YouTube's share buttons, it's like shooting fish in a barrel to embed them anywhere on your website.

In your YouTube channel settings, allow viewers to embed your video on their websites too.

When someone else shares your video on their site, you are not only increasing the number of views, y'all are also growing your brand awareness and credibility as a thought leader. And that is 1 of the best reasons to utilize YouTube!

To ensure others tin embed your video, go to your video and select "edit video."

On the next page, choose "advanced settings."

Then, in the advanced settings, brand sure that the option to "allow embedding" is ticked.

This fashion, all of the work yous put into creating your effort can be shared on the websites of other companies, non just your own!

Creating a YouTube channel that builds your brand

Watching video content is no longer limited to 30-minute or lx-minute shows created by large-scale product companies. Now, binge-worthy content is available is short bursts thanks to YouTube.

YouTube is a platform that viewers engage with for educational purposes, how-to instructionals, and, of course, amusement.

Knowing your viewers are on YouTube, you tin't miss the opportunity to exist on the platform. Thankfully, the procedure of creating your YouTube channel is an easy i.

When added together, all the steps may seem overwhelming. Start small. The expert news is your championship, description, thumbnail, and tags can all be changed. Don't worry about trying to go information technology perfect right away; you can come back and edit them.

Brainstorm by creating your first video and getting it posted to YouTube. Then, if you need to go back and take the steps to optimize it, you can do so. The more videos you create, the more comfortable you lot will get with the procedure.

Every bit your presence grows, see what resonates with your viewers. What gets the most views and comments? Consider the length of your videos, as well as the type of content.

Your comfort with the platform will keep to abound. Before you lot know it, you volition exist a true YouTube expert with plenty of videos and views supporting your marketing goals.

Want to accept your YouTube channel to the adjacent level? Acquire how to get verified on YouTube and get that cheque marking symbol adjacent to your channel name!

Source: https://learn.g2.com/how-to-make-youtube-channel

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